Social Media Marketing

Today, we have more than 3,000,000,000 people on social media. This has fundamentally changed many social and business practices in the world. This has led to many new fields related to this new technology. As the number of people in social media increases, businesses, celebrities and more have seen a new potential for development. This has led to a new form of marketing also known as “Social Media Marketing”. This is a form of marketing where we use the social media platform to develop the company’s brand/image, increase sales, flow information, or increase website traffic. 

Social media marketing often helps you meet potential customers/clients, new partners, new employees and also helps in developing new markets etc. It also helps you get information on your customers’ feedback, and even  increase their loyalty.

Social media marketing will also help many celebrities, social media based celebrities (youtubers, bloggers, tiktokers, twitter, facebook), writers, businessmen, models, officials or more to increase their traffic, flow and image to develop their branding and more.

Benefits of social marketing

Some benefits of social marketing are:

Drive Traffic

Social marketing will help you increase website traffic to your websites, businesses, products, page, blogs and more. It will help you change the viewers into your fans, help your cause,  increase customers for your business, help charities etc.

Expand new customers

Social Marketing will help push your products to relevant or potential users to develop and expand to new customers. 

Brand Awareness Increase

Social media Marketing will help you increase your brand awareness within your customer group, your fans, relevant business and create a favorable image for more development.

Develop new contacts

Social media marketing will help you develop new contacts through direct and indirect links of social media. This may help you in your necessary business, development and more.

Increase flow of information

Social media marketing will help you pass all your required information on an efficient path to the necessary relevant group in a short time.

Most used social media marketing

While both platform and users of social media are increasing, there have been seven social media platforms often used by most of the social media experts around the world. These social media websites are the most popular social media platform in the world. 

The top social media platform which has been used by most social media experts are given below:

Facebook

YouTube

Instagram

Twitter

Linkedin

TikTok

Whatsapp

Snapchat

Most suitable social media marketing in Nepal

As the reach of the internet has entrenched all over Nepal, so did many social media platforms. Among them the most suitable social media platform for social media marketing in Nepal are:

1. Facebook
2. Youtube
3. Instagram
4. Tiktok
5. Blog

Successful strategies for social media marketing

1. Know your audience: Know which platform do your relevant audience mostly use, when and why do they use it.

2. Content: Increase the brand with the use of different content, blogs etc.

3. Brand: What information do you want to flow and what do you want the audience to feel after seeing it

4. Analytics: Search and understand about what information you want to flow, when and how do you want the information to pass on

5. Regular engagement of activities: Increase different activities in social media so that you audience will never tire out

6. Inbound Approach: Do not directly preach about your business but do it through indirect, useful and interesting content

What can Spyders Lab do in the field of social marketing?.

We Spyders Lab can provide you with various strategies for social media marketing. We will use Content, Context, Hashtags, Shares, Engagement and more to provide you with the best method to gain traffic, increase brand influence, develop better prospects for you and your business. 

We can also help with government and non governmental organization for information flow, notices, charities and more.